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So many publishers who have monetized their sites with adsense have constantly search for how to grow huge audience faster.
If you are one of them, below is a list of things you must not do while trying to generate adsense revenue, so that you won’t run into the problem with Adsense program policy.
1.
Using of
emails to advertise your site
Adsense understands that publishers are always looking for new
ways to boost traffic to their websites. However, it is a violation of
our programme policies to promote websites
that are displaying Google ads through unsolicited emails. Please also note
that publishers are not permitted to place AdSense ads in emails.
You may wish to learn more on permitted ways to increase traffic to your website.
2.
Use of online advertising to get new users to the site
AdSense
publishers are welcome to use online advertising as a way to get new users to
their sites. However, in order to ensure a good experience for users and
advertisers, publishers that use any form of online advertising to pages with
Google ads are required to comply with the spirit of Google's Landing Page
Quality Guidelines. The three main components of a high-quality
landing pages outlined in these guidelines are the following: relevant and
original content, transparency and site navigability.
- Relevant
and original content: When a user clicks on one of your ads they
should be taken to the page on your site that is most relevant to the
products and services featured in your ad. In addition, your site should
comprise substantial and unique
content that can’t be found elsewhere. Ads shouldn't take
users to pages that consist mostly of more ads, general search results
(such as a directory or catalogue page), or pages whose primary purpose is
to redirect traffic to or mirror the content of a parent site unless it
also provides additional and unique content.
- Transparency: Publishers
should deliver what is promised in their ad. For example, if your ad says
that your site has the “best” deals on rental cars then users should be
able to find those deals and rent a car on your landing page. You should
only charge users for the products and services that they order and
successfully receive. Pricing for these services and products should be
clear. Unless it is necessary for the product or service that you're
offering, don't request personal information.
- Navigability: Users
should be able to easily navigate your site without interference and
quickly find the products and offers from your ad.
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